Integrate to innovate with a Customer Data Platform
Integrate your applications on Framework8 to unlock powerful data insights and engage with your customers like never before.
Here at Grouptree, we understand that really knowing your customers means understanding how they behave across multiple applications.
Framework8 has the capability to integrate your digital applications - whether they are built on our technology or a third party's - to give you the insights you need to customise the marketing, communications and support that you provide to your customers.
Imagine combining the insights from a user's clicks on your website with their purchasing history in an online store or their responses to a survey.
Integrating your applications in this way means we can help you serve targeted content to customers and to optimise their user experience at the same time.
We call it a 'Customer Data Platform' - a single customer view providing businesses with a consolidated understanding of exactly how their customers are engaging online.